The Ultimate Drop

Marketing is about creating experiences for customers, and ideally making those experience not only positive, but memorable.

When we created 'Fly into a Crusade' for TUI to leverage their Crusaders sponsorship we always knew we would make a decent splash in the marketplace - and that's exactly what happened. 

For one winner, his two mates, and Miss Tui it was the experience of a lifetime.

And for Luxon it was mission successful!